TOSHIBA AMERICA BUSINESS SOLUTIONS, INC. E-STUDIO™450 MFP EARNS HIGH PRAISE AND "HIGHLY RECOMMENDED" RATING FROM BUYERS LABORATORY

IRVINE , California   ( Sep 20, 2004 ) :

Further establishing its leadership position in the digital copier marketplace, Toshiba America Business Solutions, Inc. (TABS) today announced that its e-STUDIO™450 multifunction product (MFP) received a "Highly Recommended" rating from leading independent office equipment testing laboratory and business consumer advocate, Buyers Laboratory Inc. (BLI).

Toshiba's e-STUDIO™450 earned a coveted four-star rating from BLI analysts for its ease-of-use, aggressive pricing, extensive copy and print features, and flexibility offered by its all-in-one e-Bridge controller.

Toshiba's e-STUDIO450

Included in the list of features favorably called out by BLI upon review of the e-STUDIO450 were:

  • Fastest first-copy time from the document feeder as compared to competitive models
  • Overall copy efficiency in 1:1 mode
  • Overall print efficiency in simplex mode
  • Large, newly designed control panel that’s easy to read and navigate
  • Well-designed print driver with a text preview panel that displays job settings
  • Below average MSRP compared to competitive copier/printers with saddle-stitch finishing capabilities
  • Five stars for image quality

"We are extremely proud of the favorable review received from Buyer's Lab for the e-STUDIO450," said Steve Rhorer, director, Product Marketing, TABS. "BLI is one of the world's most respected independent test labs and we’re honored to receive this recognition highlighting our hard work and focus on meeting marketplace demand."

Product Information

Launched in January 2004, Toshiba's e-STUDIO450 digital multifunction device was built on Toshiba's original e-Bridge unified architecture. Toshiba's proprietary all-in-one e-Bridge technology enables monochrome copy, print, scan, fax and other networking capabilities on a single hardware platform, enhancing the communications capabilities of both paper and electronic documents and enabling easy network connections.

About Buyers Laboratory

For over 40 years, Buyers Laboratory has been the leading independent office equipment testing laboratory and business consumer advocate. In addition to publishing its unique and comprehensive test reports on office document imaging devices, each representing months of exhaustive hands-on testing in its 10,000-square-foot lab, BLI has been the leading source for comprehensive databases of specifications on copiers, printers, fax machines and multifunctional products. The company’s databases are available to its subscribers in the form of printed specification guides, as well as product comparison software programs.

In addition to the testing of office equipment for its subscribers, Buyers Laboratory provides a vast array of confidential for-hire custom testing services, including document imaging device beta testing and testing of consumables, such as paper, toner, ink, photoconductors and print controllers. Buyers Laboratory’s consulting division, the Buyers Alliance, provides comprehensive purchasing support services to business consumers in the process of acquiring office equipment, which includes creating customized RFPs and conducting on-site usage assessments.

For more information on Buyers Laboratory, please call (201) 488-0404 or e-mail info@buyerslab.com.

About Toshiba America Business Solutions

Toshiba America Business Solutions, Inc. (TABS) manages product planning, marketing, sales, service support and distribution of copiers, facsimiles, multifunction printing products, network controllers and toner products throughout the United States, Latin America and the Caribbean. Headquartered in Irvine, Calif., TABS comprises four divisions: the Electronic Imaging Division, Toner Products Division, Document Solutions Engineering Division and a subsidiary corporation: Toshiba Business Solutions (TBS), which operates a network of acquired office equipment dealers.

Named the most favored manufacturer in seven of the past eight years by the Business Technology Association (BTA), Toshiba's entire product line, customer support and marketing distribution policies are a marker for the industry. Among the many other awards garnered in recent years, Toshiba was named the "Copier Manufacturer of the Year" by the Marketing Research Consultants (MRC) in 2004, 2002, 2001, 1998 and 1997 and received the CIO Web Business award for its leading edge intranet site in 2000, 1999 and 1998.

TABS is an independent operating company of Toshiba Corporation, the seventh largest electronics/electrical equipment company and the world's 62nd largest company in terms of sales. Ranked by Fortune magazine as the 8th Most Admired Electronics Company in America and 9th Most Admired Electronics Company in the World, Toshiba Corporation is a world leader in high technology products with more than 300 major subsidiaries and affiliates worldwide. Fiscal year revenue in 2003 was approximately $53 billion.

For more information on Toshiba copier, facsimile, multifunction printing products, network controllers or toner products, or for a dealer in your area, call 1-800-GO-TOSHIBA or visit the TABS Web site at www.copiers.toshiba.com.